Alert: Please be careful and avoid several unauthorized companies that claim they have the show attendee list available for sale – Outdoor Retailer lists are never sold. Please use only the authorized list rental and direct mail services on this site. Questions? Contact us or your Outdoor Retailer representative.
| Outdoor Retailer Winter 2021 Attendee List Rental & Direct Mail |
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| – Mail postcard invitations directly to retail buyers attending Outdoor Retailer Winter 2021. – Promote your brand/products, invite buyers to schedule appointments, visit your booth, order show specials… and BUY! – Includes everything: Use of the show’s official attendee list, printing, postage and mailing. – Provide your own design files or choose our design service option. |
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| New! The Forest Stewardship Council® logo will be printed on your postcards, demonstrating your support for responsible management of the world’s forests. Learn more |  |
| Four Easy Steps: | Choose from three postcard sizes: |
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Step 1: Pay the list rental fee (required) |
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| View: Example postcards | View: Design templates |
| View: Store Attendee List | Download: Outdoor Retailer logo files |
| Step 1 of 4: Pay the list rental fee (required) |
Outdoor Retailer Attendee List Rental Fee: $500 required
Please select ‘Add to Cart’ to pay the required list rental fee. We collect this fee and pay it directly to show management. The mailing lists are the property of Outdoor Retailer and while our license allows us to use the mailing lists, they are never shared with exhibitors. Terms.
| Step 2 of 4: Select your mailing list and postcard size |
Order deadlines to reach buyers ahead of the show:
– December 23 for Standard postage
– January 12 for First Class postage
| Outdoor Retailer Snow Show 2021 Retail Buyer Attendee Database* | Postcard Sizes & Pricing (Includes data processing, printing, postage and mailing) |
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| Standard postage (Order by 12/23/20) |
First Class postage (Order by 1/12/21) |
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| Retail Buyer Market Segments | ||
| Adventure/Travel 1,779 retail buyers* | ||
| Backpacking/Camping/Hiking 2,240 retail buyers* | ||
| Climbing/Mountaineering 1,378 retail buyers* | ||
| Snow / Wintersports 2,203 Buyers* | ||
| Running/Trail Running, Triathlon, Multisport & Endurance 908 retail buyers* | ||
| Backcountry (off-resort) winter 1,533 retail buyers* | ||
| Lifestyle Men/Women 1,695 retail buyers* | ||
| Cycling/Mountain Biking 1,003 Buyers* | ||
| Retail Buyer Purchasing Departments | ||
| Ski: Apparel & Equipment Buyers 2,516 retail buyers* | ||
| Snowboard: Apparel & Equipment Buyers 1,403 retail buyers* | ||
| Accessories: Sunglasses, Headwear, Food/Energy etc 1,801 retail buyers* | ||
| Apparel: Mens/Womens, Outerwear, Casual Lifestyle etc 2,362 retail buyers* | ||
| Equipment: Backpacks, Camping Gear, Hardgoods, etc 2,171 retail buyers* | ||
| Footwear: Running, Hiking, Trail, Casual, etc 1,190 retail buyers* | ||
| Product Sourcing Attendees | ||
| Product Designers, Product Developers, Materials Sourcing Managers, Private Label, etc 1,245 attendees* | ||
* The mailing lists are from the official database of buyers attending Outdoor Retailer Winter 2021. Initial lists are of attendees from Outdoor Retailer Snow Show 2020 opted-in to receive mailings. As store buyers register for the 2021 event, they are integrated into the file to ensure the list is the most up-to-date available. The minimum mailing list quantities for each segment are shown above.
| Step 3 of 4: Select your design services (optional) |
| You are welcome to design your own postcard or we can design it for you. Please indicate your intentions and select ‘Add to Cart’. |
| Step 4 of 4: Review your order and check out |
There should now be three items in your cart:
1) List rental fees (required)
2) Your selected mailing list and postcard size
3) Design services (optional)
After check out, you will receive:
1) Your order confirmation and credit card receipt (two emails sent immediately)
2) A third email within 24 hours from our team on how to email or upload your design files (or optionally, how to work with us on your design)
3) A digital proof for your review and approval, after processing and before printing/mailing