Turnkey List Rental and Mailing Fulfillment

– Mail postcards directly to retail buyers attending Outdoor Retailer Summer Market 2017.
– Promote your brand/products, invite buyers to schedule meetings, visit your booth, order show specials… and BUY!
– Includes everything: Use of the official Outdoor Retailer attendee list, printing, postage and mailing. Design services available.

Four Easy Steps: Choose from three postcard sizes:
– Step 1: Pay the list rental fee (required)
– Step 2: Select your mailing list and postcard size
– Step 3: Select your design services (optional)
– Step 4: Review your order and checkout
– View: Example postcards              – View: Design templates
– View: OR Summer Market Attending Store List – Download Outdoor Retailer logo files

 

  Step 1 of 4: Pay the list rental fee (required)


Outdoor Retailer List Rental Fee: $625
(required)

Please select ‘Add to Cart’ to pay the required list rental fee to use the Outdoor Retailer attendee mailing list. We collect this fee and pay it directly to Outdoor Retailer. The mailing lists are the property of Outdoor Retailer and while our partner-license allows us to use the mailing lists, they are never shared with exhibitors. Terms

 Step 2 of 4: Select your mailing list and postcard size

Order deadlines to reach buyers ahead of the show:
– June 27 for Standard postage
– July 11 for First Class postage

Outdoor Retailer
Summer Market 2017
Retail Buyer
Attendee Database*
Postcard Sizes & Pricing
(Includes data processing, printing, postage and mailing)
Mailing List Segments Standard postage
(Order by 6/27/17)
First Class postage
(Order by 7/11/17)
Backpacks, Travel Bags, Adventure Travel & Luggage
2,784 Buyers*
—-
5.5″x 8.5″ $2,195
5.5″x 11″  $2,495
4.25″x 6″  $1,795
5.5″x 8.5″ $2,595
5.5″x 11″  $2,995
Accessories Buyers Lists Standard postage First Class postage
Eyewear, Sunglasses & Watches
1,866 Buyers*
—-
5.5″x 8.5″ $1,595
5.5″x 11″  $1,795
4.25″x 6″  $1,395
5.5″x 8.5″ $1,895
5.5″x 11″  $2,095
Hats, Headgear, Helmets & Gloves
1,619 Buyers*
—-
5.5″x 8.5″ $1,495
5.5″x 11″  $1,695
4.25″x 6″  $1,295
5.5″x 8.5″ $1,795
5.5″x 11″  $1,995
Food & Nutritionals
1,073 Buyers*
—-
5.5″x 8.5″ $1,395
5.5″x 11″  $1,495
4.25″x 6″  $1,195
5.5″x 8.5″ $1,595
5.5″x 11″  $1,695
All Accessories Segments
3,451 Buyers*
—-
5.5″x 8.5″ $2,795
5.5″x 11″  $3,095
4.25″x 6″  $2,295
5.5″x 8.5″ $3,395
5.5″x 11″  $3,695
Apparel Buyer Lists Standard postage First Class postage
Casual & Lifestyle
1,591 Buyers*
—-
5.5″x 8.5″ $1,495
5.5″x 11″  $1,595
4.25″x 6″  $1,295
5.5″x 8.5″ $1,695
5.5″x 11″  $1,795
Health, Fitness, Pilates & Yoga
1,649 Buyers*
—-
5.5″x 8.5″ $1,495
5.5″x 11″  $1,695
4.25″x 6″  $1,295
5.5″x 8.5″ $1,795
5.5″x 11″  $1,995
Men’s / Outerwear
1,890 Buyers*
—-
5.5″x 8.5″ $1,595
5.5″x 11″  $1,795
4.25″x 6″  $1,395
5.5″x 8.5″ $1,895
5.5″x 11″  $2,095
Running, Triathlon & Multi-sport
1,399 Buyers*
—-
5.5″x 8.5″ $1,395
5.5″x 11″  $1,495
4.25″x 6″  $1,195
5.5″x 8.5″ $1,595
5.5″x 11″  $1,695
Women’s, Youth / Outwear
1,594 Buyers*
—-
5.5″x 8.5″ $1,495
5.5″x 11″  $1,695
4.25″x 6″  $1,295
5.5″x 8.5″ $1,795
5.5″x 11″  $1,995
All Apparel Segments
3,627 Buyers*
—-
5.5″x 8.5″ $2,895
5.5″x 11″  $3,195
4.25″x 6″  $2,395
5.5″x 8.5″ $3,495
5.5″x 11″  $3,795
Footwear Buyer List Standard postage First Class postage
All Footwear Segments
2,399 Buyers*
—-
5.5″x 8.5″ $1,995
5.5″x 11″  $2,295
4.25″x 6″  $1,695
5.5″x 8.5″ $2,395
5.5″x 11″  $2,695
Gear Buyer Lists Standard postage First Class postage
Camping, Hiking, Backpacking, Hydration & Electronics
3,157 Buyers*
—-
5.5″x 8.5″ $2,495
5.5″x 11″  $2,795
4.25″x 6″  $2,095
5.5″x 8.5″ $2,995
5.5″x 11″  $3,295
Climbing & Mountaineering
2,337 Buyers*
—-
5.5″x 8.5″ $1,995
5.5″x 11″  $2,295
4.25″x 6″  $1,695
5.5″x 8.5″ $2,395
5.5″x 11″  $2,695
Paddlesports, SUP, Surf & Watersports
1,782 Buyers*
—-
5.5″x 8.5″ $1,595
5.5″x 11″  $1,795
4.25″x 6″  $1,395
5.5″x 8.5″ $1,895
5.5″x 11″  $2,095
All Gear Segments
4,219 Buyers*
—-
5.5″x 8.5″ $3,195
5.5″x 11″  $3,595
4.25″x 6″  $2,695
5.5″x 8.5″ $3,895
5.5″x 11″  $4,195
Fly Fishing List Standard postage First Class postage
All Fly Fishing Segments
1,039 Buyers*
—-
5.5″x 8.5″ $1,195
5.5″x 11″  $1,295
4.25″x 6″  $1,095
5.5″x 8.5″ $1,295
5.5″x 11″  $1,495
Military list Standard postage First Class postage
Buyers for All Military Product Segments
612 Buyers*
—-
5.5″x 8.5″ $1,095
5.5″x 11″  $1,195
4.25″x 6″  $995
5.5″x 8.5″ $1,295
5.5″x 11″  $1,395
Sourcing List Standard postage First Class postage
Product Designers, Product Developers & Sourcing Managers
2,343 Sourcing Buyers*
—-
5.5″x 8.5″ $1,395
5.5″x 11″  $1,495
4.25″x 6″  $1,195
5.5″x 8.5″ $1,595
5.5″x 11″  $1,695

 

* The mailing lists are from the official database of attendees for Outdoor Retailer 2017. Initial records are store buyers that attended the 2016 show. As store buyers register for the 2017 event, they are integrated into the file. Minimum mailing quantities for each list segment are shown above to ensure your postcards are sent to the most up-to-date attendee list available.

 

Questions? Contact us or your Outdoor Retailer representative

 

 

 Step 3 of 4: Select your design service (optional)

 

You are welcome to design your own postcard or we can design it for you. Please indicate your intentions and select ‘Add to Cart’.
 I will provide my own postcard design files (no charge): $0
Please use the templates above to ensure compliance with USPS mailing requirements
 4.25″ x 6″ postcard design fees (optional):    $195
 5.5″ x 8.5″ postcard design fees (optional):   $245
 5.5″ x 11″ postcard design fees (optional):    $295
 Step 4 of 4: Review your order and checkout
There should now be three items in your cart:
  1. List rental fees (required)
  2. Your selected mailing list and postcard size
  3. Design services (optional)


To include postcards to your own customers in this order, visit Mail to Your Own List

After check out, you will receive:

1. Your order confirmation and credit card receipt (two emails sent immediately)

2. A third email within 24 hours from our team on how to provide us with your design formats (or optional work with us on your design)
3. A digital proof for your review and approval, after processing and prior to printing/mailing

Please plan for up to 5 business days after placing your order for processing, proof approval, printing and mailing

Note: If you purchased a Starter TotalReach marketing package directly from Outdoor Retailer that includes list rental fees, a) in Step 1 select ‘Add to Cart’ to add the fees to your order and then b) offset the list fees by entering your TotalReach Gift Certificate number here: